Pictures and sound in perfect harmony
Be in the moment with true-to-life pictures and acoustics to match. Beautifully detailed images combine with our Sound-from-Picture Reality for a captivating audio-visual performance.

4K HDR Processor X1 Extreme: So real you can feel it
Our 4K HDR Processor X1 Extreme includes powerful real-time image processing for ultra detailed pictures. Images are upscaled closer to true 4K HDR quality.

OLED TV
True reality comes to life with deep black and natural colour. Over 8 million self-illuminating pixels are precisely and individually controlled by the 4K HDR Processor X1 Extreme. Sony’s 4K OLED HDR TV creates exquisite, unprecedented contrast.

Acoustic Surface Audio
Unlike most TV speakers, sound comes to you from the entire screen, immersing you in exciting new entertainment experiences. It’s picture and sound in perfect harmony.

Transform your viewing with Dolby Vision
Bring scenes to life with striking highlights, deeper darks and vibrant colours. Dolby Vision is an HDR solution that creates an immersive, engaging cinematic experience in your home.

TRILUMINOS Display: Extra colours, extra brilliance
See vivid real world colours all around you. A TRILUMINOS Display maps from a wider palette, faithfully reproducing every shade and hue in the umbrellas.

Ideal soundbar position
Rotate the stand 180° and it will rise up so you can easily display your soundbar. The stand blends harmoniously with the beautifully designed TV and doesn’t compromise your viewing experience.

Cables concealed, neat and tidy
Keep cables neatly hidden in the stand and held in place with the supplied cable holder.

Just talk, a fun way to explore new worlds
Find all the entertainment you can dream of, as fast as you can talk. With advanced voice control, this Sony Android TV lets you enjoy movies and shows from apps or broadcast in an instant.

Works with Alexa
Connect your Alexa enabled devices for seamless hands-free control of a Sony TV. With Alexa, you can power up your TV, change channels, control volume and more.

Connect with Google Home
Connect Google Home for seamless hands-free control of a Sony TV. With Google Home, you can find and cast your favourite videos to your Sony TV, without lifting a finger.

Object-based HDR remaster
With Object-based HDR remaster, the colour in individual objects on screen is analysed and the contrast adjusted, unlike most TVs where contrast is only adjusted along one black-to-white contrast curve. Because objects are remastered individually, this TV can reproduce greater depth, textures and more realistic pictures.

Super Bit Mapping HDR
There are thousands of tones, shades and gradations of light in a sunset. Super Bit Mapping HDR reveals them. It creates smooth, natural 4K TV picture quality as you watch, without the “banding” that can occur on other TVs.

Rediscover the detail with 4K X-Reality PRO
With 4K X-Reality PRO, every image is upscaled closer to true 4K quality for remarkable clarity. Images are sharpened and refined in real time, revealing extra detail in the books and architecture of the library.

Motionflow XR keeps the action smooth
Enjoy smooth and sharp details even in fast-moving sequences with Motionflow XR. This innovative technology creates and inserts extra frames between the original ones. It compares key visual factors on successive frames, then calculates the split second of missing action in the sequences. Some models also include black-frame insertion for a blur-free and truly cinematic look.

Chromecast built-in: Plays nice with your other devices
BRAVIA is Chromecast built-in so you can easily cast your favourite entertainment like YouTube or Netflix from your personal device on to the stunning BRAVIA screen. You can cast from Android, iOS, or your laptop.

Cinematic S-Force Front Surround
Enjoy an immersive soundstage that pulls you into the heart of the action. S-Force Front Surround mimics the way the brain correlates sound sources to create proper volume, time lag, and sound wave spectrum – using only left and right speaker channels. By naturally emulating three-dimensional sound fields, you’ll enjoy rich, high-fidelity audio across a wider listening area.

Key Features

55″ 4K Ultra HD screen

Acoustic Surface Audio

TRILUMINOS Display

4K HDR Processor X1 Extreme

4K X-Reality PRO

Picture Processor X1

Motionflow XR

Android TV

Chromecast built-in

4 x HDMI

3 x USB

Works with Google Home

Works with Amazon Alexa

4K HDR Processor X1: More detail, more natural, more real
With Object-based HDR remaster, our 4K HDR Processor X1 reproduces enhanced depth, textures and natural colours. You’ll see pure colours at higher brightness levels for exceptionally realistic pictures.

Sound-from-Picture Reality
Our Acoustic Multi-Audio system adds two sound positioning tweeters in the rear of the TV to the bass reflex speakers for Sound-from-Picture Reality. With action and sound precisely aligned, your viewing becomes so much more immersive.

TRILUMINOS Display: Extra colours, extra brilliance
See vivid real world colours all around you. A TRILUMINOS Display maps from a wider palette, faithfully reproducing every shade and hue in the umbrellas.

Rediscover the detail with 4K X-Reality PRO
With 4K X-Reality PRO, every image is upscaled closer to true 4K quality for remarkable clarity. Images are sharpened and refined in real time, revealing extra detail in the books and architecture of the library.

Beautiful from any angle
This 4K HDR TV has a clean, minimalist design that keeps you focused on what’s important – the picture. Actual look may differ depending on the TV size.

Cables concealed, neat and tidy
Keep cables neatly hidden in the stand and held in place with the supplied cable holder.

Say what you want to see with voice search
Spend less time browsing, and more time watching. Voice search on Android TV provides you with the power of Google search, allowing you to find content across different services without the hassle of time-consuming text entry. You can also get recommendations; asking for “romantic comedies” for example, brings up a list of suitable options.

Works with Alexa
Connect your Alexa enabled devices for seamless hands-free control of a Sony TV. With Alexa, you can power up your TV, change channels, control volume and more.

Connect with Google Home
Connect Google Home for seamless hands-free control of a Sony TV. With Google Home, you can find and cast your favourite videos to your Sony TV, without lifting a finger.

Object-based HDR remaster
With Object-based HDR remaster, the colour in individual objects on screen is analysed and the contrast adjusted, unlike most TVs where contrast is only adjusted along one black-to-white contrast curve. Because objects are remastered individually, this TV can reproduce greater depth, textures and more realistic pictures.

Dual database processing
One database is used to clean the picture, reducing on-screen noise. The other is used to upscale the resolution, improving clarity. These two powerful image improvement databases work together, dynamically improving pixels in real time. Each database has tens of thousands of references, amassed from our experience creating content for TV and movies over the years.

Chromecast built-in: Plays nice with your other devices
BRAVIA is Chromecast built-in so you can easily cast your favourite entertainment like YouTube or Netflix from your personal device on to the stunning BRAVIA screen. You can cast from Android, iOS, or your laptop.

Key Features

55″ 4K Ultra HD screen

TRILUMINOS Display

4K High Dynamic Range

4K X-Reality PRO

Picture Processor X1

Motionflow XR 200Hz

Sound-from-Picture Reality

Android TV

Chromecast built-in

4 x HDMI

3 x USB

Works with Google Home

Works with Amazon Alexa

4K HDR Processor X1: More detail, more natural, more real
With Object-based HDR remaster, our 4K HDR Processor X1 reproduces enhanced depth, textures and natural colours. You’ll see pure colours at higher brightness levels for exceptionally realistic pictures.

Sound-from-Picture Reality
Our Acoustic Multi-Audio system adds two sound positioning tweeters in the rear of the TV to the bass reflex speakers for Sound-from-Picture Reality. With action and sound precisely aligned, your viewing becomes so much more immersive.

TRILUMINOS Display: Extra colours, extra brilliance
See vivid real world colours all around you. A TRILUMINOS Display maps from a wider palette, faithfully reproducing every shade and hue in the umbrellas.

Rediscover the detail with 4K X-Reality PRO
With 4K X-Reality PRO, every image is upscaled closer to true 4K quality for remarkable clarity. Images are sharpened and refined in real time, revealing extra detail in the books and architecture of the library.

Beautiful from any angle
This 4K HDR TV has a clean, minimalist design that keeps you focused on what’s important – the picture. Actual look may differ depending on the TV size.

Cables concealed, neat and tidy
Keep cables neatly hidden in the stand and held in place with the supplied cable holder.

Say what you want to see with voice search
Spend less time browsing, and more time watching. Voice search on Android TV provides you with the power of Google search, allowing you to find content across different services without the hassle of time-consuming text entry. You can also get recommendations; asking for “romantic comedies” for example, brings up a list of suitable options.

Works with Alexa
Connect your Alexa enabled devices for seamless hands-free control of a Sony TV. With Alexa, you can power up your TV, change channels, control volume and more.

Connect with Google Home
Connect Google Home for seamless hands-free control of a Sony TV. With Google Home, you can find and cast your favourite videos to your Sony TV, without lifting a finger.

Object-based HDR remaster
With Object-based HDR remaster, the colour in individual objects on screen is analysed and the contrast adjusted, unlike most TVs where contrast is only adjusted along one black-to-white contrast curve. Because objects are remastered individually, this TV can reproduce greater depth, textures and more realistic pictures.

Dual database processing
One database is used to clean the picture, reducing on-screen noise. The other is used to upscale the resolution, improving clarity. These two powerful image improvement databases work together, dynamically improving pixels in real time. Each database has tens of thousands of references, amassed from our experience creating content for TV and movies over the years.

Chromecast built-in: Plays nice with your other devices
BRAVIA is Chromecast built-in so you can easily cast your favourite entertainment like YouTube or Netflix from your personal device on to the stunning BRAVIA screen. You can cast from Android, iOS, or your laptop.

Key Features

55″ 4K Ultra HD screen

TRILUMINOS Display

4K High Dynamic Range

4K X-Reality PRO

Picture Processor X1

Motionflow XR 200Hz

Sound-from-Picture Reality

Android TV

Chromecast built-in

4 x HDMI

3 x USB

Works with Google Home

Works with Amazon Alexa

4K HDR Processor X1: More detail, more natural, more real
With Object-based HDR remaster, our 4K HDR Processor X1 reproduces enhanced depth, textures and natural colours. You’ll see pure colours at higher brightness levels for exceptionally realistic pictures.

Sound-from-Picture Reality
Our Acoustic Multi-Audio system adds two sound positioning tweeters in the rear of the TV to the bass reflex speakers for Sound-from-Picture Reality. With action and sound precisely aligned, your viewing becomes so much more immersive.

TRILUMINOS Display: Extra colours, extra brilliance
See vivid real world colours all around you. A TRILUMINOS Display maps from a wider palette, faithfully reproducing every shade and hue in the umbrellas.

Rediscover the detail with 4K X-Reality PRO
With 4K X-Reality PRO, every image is upscaled closer to true 4K quality for remarkable clarity. Images are sharpened and refined in real time, revealing extra detail in the books and architecture of the library.

Beautiful from any angle
This 4K HDR TV has a clean, minimalist design that keeps you focused on what’s important – the picture. Actual look may differ depending on the TV size.

Cables concealed, neat and tidy
Keep cables neatly hidden in the stand and held in place with the supplied cable holder.

Say what you want to see with voice search
Spend less time browsing, and more time watching. Voice search on Android TV provides you with the power of Google search, allowing you to find content across different services without the hassle of time-consuming text entry. You can also get recommendations; asking for “romantic comedies” for example, brings up a list of suitable options.

Works with Alexa
Connect your Alexa enabled devices for seamless hands-free control of a Sony TV. With Alexa, you can power up your TV, change channels, control volume and more.

Connect with Google Home
Connect Google Home for seamless hands-free control of a Sony TV. With Google Home, you can find and cast your favourite videos to your Sony TV, without lifting a finger.

Object-based HDR remaster
With Object-based HDR remaster, the colour in individual objects on screen is analysed and the contrast adjusted, unlike most TVs where contrast is only adjusted along one black-to-white contrast curve. Because objects are remastered individually, this TV can reproduce greater depth, textures and more realistic pictures.

Dual database processing
One database is used to clean the picture, reducing on-screen noise. The other is used to upscale the resolution, improving clarity. These two powerful image improvement databases work together, dynamically improving pixels in real time. Each database has tens of thousands of references, amassed from our experience creating content for TV and movies over the years.

Chromecast built-in: Plays nice with your other devices
BRAVIA is Chromecast built-in so you can easily cast your favourite entertainment like YouTube or Netflix from your personal device on to the stunning BRAVIA screen. You can cast from Android, iOS, or your laptop.

Key Features

55″ 4K Ultra HD screen

TRILUMINOS Display

4K High Dynamic Range

4K X-Reality PRO

Picture Processor X1

Motionflow XR 200Hz

Sound-from-Picture Reality

Android TV

Chromecast built-in

4 x HDMI

3 x USB

Works with Google Home

Works with Amazon Alexa

4K HDR Processor X1: More detail, more natural, more real
With Object-based HDR remaster, our 4K HDR Processor X1 reproduces enhanced depth, textures and natural colours. You’ll see pure colours at higher brightness levels for exceptionally realistic pictures.

Sound-from-Picture Reality
Our Acoustic Multi-Audio system adds two sound positioning tweeters in the rear of the TV to the bass reflex speakers for Sound-from-Picture Reality. With action and sound precisely aligned, your viewing becomes so much more immersive.

TRILUMINOS Display: Extra colours, extra brilliance
See vivid real world colours all around you. A TRILUMINOS Display maps from a wider palette, faithfully reproducing every shade and hue in the umbrellas.

Rediscover the detail with 4K X-Reality PRO
With 4K X-Reality PRO, every image is upscaled closer to true 4K quality for remarkable clarity. Images are sharpened and refined in real time, revealing extra detail in the books and architecture of the library.

Beautiful from any angle
This 4K HDR TV has a clean, minimalist design that keeps you focused on what’s important – the picture. Actual look may differ depending on the TV size.

Cables concealed, neat and tidy
Keep cables neatly hidden in the stand and held in place with the supplied cable holder.

Say what you want to see with voice search
Spend less time browsing, and more time watching. Voice search on Android TV provides you with the power of Google search, allowing you to find content across different services without the hassle of time-consuming text entry. You can also get recommendations; asking for “romantic comedies” for example, brings up a list of suitable options.

Works with Alexa
Connect your Alexa enabled devices for seamless hands-free control of a Sony TV. With Alexa, you can power up your TV, change channels, control volume and more.

Connect with Google Home
Connect Google Home for seamless hands-free control of a Sony TV. With Google Home, you can find and cast your favourite videos to your Sony TV, without lifting a finger.

Object-based HDR remaster
With Object-based HDR remaster, the colour in individual objects on screen is analysed and the contrast adjusted, unlike most TVs where contrast is only adjusted along one black-to-white contrast curve. Because objects are remastered individually, this TV can reproduce greater depth, textures and more realistic pictures.

Dual database processing
One database is used to clean the picture, reducing on-screen noise. The other is used to upscale the resolution, improving clarity. These two powerful image improvement databases work together, dynamically improving pixels in real time. Each database has tens of thousands of references, amassed from our experience creating content for TV and movies over the years.

Chromecast built-in: Plays nice with your other devices
BRAVIA is Chromecast built-in so you can easily cast your favourite entertainment like YouTube or Netflix from your personal device on to the stunning BRAVIA screen. You can cast from Android, iOS, or your laptop.

Key Features

55″ 4K Ultra HD screen

TRILUMINOS Display

4K High Dynamic Range

4K X-Reality PRO

Picture Processor X1

Motionflow XR 200Hz

Sound-from-Picture Reality

Android TV

Chromecast built-in

4 x HDMI

3 x USB

Works with Google Home

Works with Amazon Alexa

See worlds of vivid colour and lifelike detail on this 4K HDR television with 4K X-Reality PRO upscaling, Android TV and our TRILUMINOS Display.

Rediscover the detail with 4K X-Reality PRO
With 4K X-Reality PRO, every image is upscaled closer to true 4K quality for remarkable clarity. Images are sharpened and refined in real time, revealing extra detail in the books and architecture of the library.

TRILUMINOS Display: Extra colours, extra brilliance
See vivid real world colours all around you. A TRILUMINOS Display maps from a wider palette, faithfully reproducing every shade and hue in the umbrellas.

Made to listen: ClearAudio+
Your listening is as lifelike as your viewing. ClearAudio+ fine tunes TV sound for an immersive, emotionally enriching experience that seems to surround you. Hear music and dialogue with greater clarity and separation, whatever you’re watching.

Works with Alexa
Connect your Alexa enabled devices for seamless hands-free control of a Sony TV. With Alexa, you can power up your TV, change channels, control volume and more.

Connect with Google Home
Connect Google Home for seamless hands-free control of a Sony TV. With Google Home, you can find and cast your favourite videos to your Sony TV, without lifting a finger.

Say what you want to see with voice search
Spend less time browsing, and more time watching. Voice search on Android TV provides you with the power of Google search, allowing you to find content across different services without the hassle of time-consuming text entry. You can also get recommendations; asking for “romantic comedies” for example, brings up a list of suitable options.

Motionflow XR keeps the action smooth
Enjoy smooth and sharp details even in fast-moving sequences with Motionflow XR. This innovative technology creates and inserts extra frames between the original ones. It compares key visual factors on successive frames, then calculates the split second of missing action in the sequences. Some models also include black-frame insertion for a blur-free and truly cinematic look.

Cables concealed, neat and tidy
Keep cables neatly hidden in the stand and held in place with the supplied cable holder.

Google Play: A world of content and apps
Discover movies and TV shows, games and much more from Google Play. Enjoy a huge and ever-growing choice of apps on your TV in a brand new way.

DSEE restores detail to your digital music
Low-resolution Internet video, catch-up TV and other heavily compressed audio files don’t always sound so great. A large amount of information gets thrown away when digital audio is compressed. With Digital Sound Enhancement Engine (DSEE) technology, lost frequency components (especially high frequencies) are restored for natural sound with a more spacious feel.

Chromecast built-in: Plays nice with your other devices
BRAVIA is Chromecast built-in so you can easily cast your favourite entertainment like YouTube or Netflix from your personal device on to the stunning BRAVIA screen.* You can cast from Android, iOS, or your laptop.
*Chromecast built-in compatibility dependent on app.

Clear Phase for smooth, balanced frequencies
BRAVIA uses a powerful computer model to analyse and compensate for inaccuracies in speaker response. It does this by ‘sampling’ the speaker frequency with higher precision. This information is fed back to cancel out any peaks or dips in the speaker’s natural response – resulting in pure, natural audio with smooth, even reproduction of all frequencies.

Cinematic S-Force Front Surround
Enjoy an immersive soundstage that pulls you into the heart of the action. S-Force Front Surround mimics the way the brain correlates sound sources to create proper volume, time lag, and sound wave spectrum – using only left and right speaker channels. By naturally emulating three-dimensional sound fields, you’ll enjoy rich, high-fidelity audio across a wider listening area.

Key Features

75″ 4K Ultra HD screen

TRILUMINOS Display

4K High Dynamic Range

4K X-Reality PRO

ClearAudio+

Android TV

Chromecast built-in

4 x HDMI

Get more from your movies with 4K Ultra HD
Experience movies with four times the resolution of conventional Blu-ray (Full HD), with new 4K Ultra HD Blu-ray discs and 4K streaming services.

HDR10
An HDR10 signal contain up to 100x the brightness of a standard (SDR) signal, massively increasing peak brightness while retaining deep and highly-detailed blacks, for an entirely new viewing experience.

All the colours in nature
Support for the new BT.2020 colour spaces means access to a much wider range of colours than conventional TV signals offer. This ultra-wide colour space means content creators can deliver much more saturated and realistic colour from deep aquatic blues to natural greens and vibrant reds.

Outstanding 4K detail for everything you watch
The UBP-X700 features advanced upscaling of everything you watch to 4K resolution. Every object is sharpened and enhanced, in real time, so you can enjoy detailed images – perfect for the latest high resolution TVs.

A richer picture on any screen
Watch 4K HDR films, even on non-HDR TVs, and enjoy additional shadow and highlight detail. Our HDR-SDR conversion intelligently scales HDR’s ultra-wide brightness range into an SDR image, maintaining outstanding picture quality even with conventional SDR TVs.

Play anything
The UBP-X700’s playing power goes far beyond 4K Ultra HD Blu-ray discs. You can watch, listen to, and stream almost anything you like – including most high-definition video and audio formats, and a host of popular streaming services.

Digital music compatible
The UBP-X700 supports a range of music formats, from AAC and PCM audio to 11.2MHz DSD.

The smarter way to take control
Use your tablet on a smartphone (Android or iOS) to control your Blu-ray Disc player, and learn more about what you’re watching with the Video & TV Sideview app.

Key Features

See the unrivalled visual clarity of 4K Ultra HD Blu-ray

Play almost any disc and file format

Stunning picture with 4K upscaling up to 60p

Listen to music from multiple formats

Dual HDMI outputs for A/V separation and clearer sound

Pictures and sound in perfect harmony
Be in the moment with true-to-life pictures and acoustics to match. Beautifully detailed images combine with our Sound-from-Picture Reality for a captivating audio-visual performance.

4K HDR Processor X1 Extreme: So real you can feel it
Our 4K HDR Processor X1 Extreme includes powerful real-time image processing for ultra detailed pictures. Images are upscaled closer to true 4K HDR quality.

OLED TV
True reality comes to life with deep black and natural colour. Over 8 million self-illuminating pixels are precisely and individually controlled by the 4K HDR Processor X1 Extreme. Sony’s 4K OLED HDR TV creates exquisite, unprecedented contrast.

Acoustic Surface Audio
Unlike most TV speakers, sound comes to you from the entire screen, immersing you in exciting new entertainment experiences. It’s picture and sound in perfect harmony.

Transform your viewing with Dolby Vision
Bring scenes to life with striking highlights, deeper darks and vibrant colours. Dolby Vision is an HDR solution that creates an immersive, engaging cinematic experience in your home.

TRILUMINOS Display: Extra colours, extra brilliance
See vivid real world colours all around you. A TRILUMINOS Display maps from a wider palette, faithfully reproducing every shade and hue in the umbrellas.

Ideal soundbar position
Rotate the stand 180° and it will rise up so you can easily display your soundbar. The stand blends harmoniously with the beautifully designed TV and doesn’t compromise your viewing experience.

Cables concealed, neat and tidy
Keep cables neatly hidden in the stand and held in place with the supplied cable holder.

Just talk, a fun way to explore new worlds
Find all the entertainment you can dream of, as fast as you can talk. With advanced voice control, this Sony Android TV lets you enjoy movies and shows from apps or broadcast in an instant.

Works with Alexa
Connect your Alexa enabled devices for seamless hands-free control of a Sony TV. With Alexa, you can power up your TV, change channels, control volume and more.

Connect with Google Home
Connect Google Home for seamless hands-free control of a Sony TV. With Google Home, you can find and cast your favourite videos to your Sony TV, without lifting a finger.

Object-based HDR remaster
With Object-based HDR remaster, the colour in individual objects on screen is analysed and the contrast adjusted, unlike most TVs where contrast is only adjusted along one black-to-white contrast curve. Because objects are remastered individually, this TV can reproduce greater depth, textures and more realistic pictures.

Super Bit Mapping HDR
There are thousands of tones, shades and gradations of light in a sunset. Super Bit Mapping HDR reveals them. It creates smooth, natural 4K TV picture quality as you watch, without the “banding” that can occur on other TVs.

Rediscover the detail with 4K X-Reality PRO
With 4K X-Reality PRO, every image is upscaled closer to true 4K quality for remarkable clarity. Images are sharpened and refined in real time, revealing extra detail in the books and architecture of the library.

Motionflow XR keeps the action smooth
Enjoy smooth and sharp details even in fast-moving sequences with Motionflow XR. This innovative technology creates and inserts extra frames between the original ones. It compares key visual factors on successive frames, then calculates the split second of missing action in the sequences. Some models also include black-frame insertion for a blur-free and truly cinematic look.

Chromecast built-in: Plays nice with your other devices
BRAVIA is Chromecast built-in so you can easily cast your favourite entertainment like YouTube or Netflix from your personal device on to the stunning BRAVIA screen. You can cast from Android, iOS, or your laptop.

Cinematic S-Force Front Surround
Enjoy an immersive soundstage that pulls you into the heart of the action. S-Force Front Surround mimics the way the brain correlates sound sources to create proper volume, time lag, and sound wave spectrum – using only left and right speaker channels. By naturally emulating three-dimensional sound fields, you’ll enjoy rich, high-fidelity audio across a wider listening area.

Key Features

55″ 4K Ultra HD screen

Acoustic Surface Audio

TRILUMINOS Display

4K HDR Processor X1 Extreme

4K X-Reality PRO

Picture Processor X1

Motionflow XR

Android TV

Chromecast built-in

4 x HDMI

3 x USB

Works with Google Home

Works with Amazon Alexa